People's Eco '26 report
Understand how your customers experience their environment, what they expect from your business and how to communicate to them
Our research shows that "sustainability" issues are an everyday reality for people and that the universal, prioritised needs of prudence, protection and enjoyment present routes to engagement that bypass belief in climate change. This playbook for action delivers our framework for action and offers solutions to the challenges of Division, Depression and Disempowerment.
- grounded in online nationally representative survey data from a panel of 6,000 adults aged 18+
- contextualised against the global outlook for emissions, threats, resources and energy
- illustrated by inspirational innovation examples
Markets: UK, France, Germany, Italy, Spain, US.
Download the Meconomy Exec Summary
Download a white paper extract from Chapter One of People's Eco '26 showcasing the data drivers behind - and the brand responses to - Meconomy.
Report
People's Eco '26 in pdf format. 100+ pages, 100+ sourced and linked innovations and contextual studies. Excel files for all 60 featured EcoVox data charts.
£3,995+VAT
+ Presentation
Key findings presentation, customised with any content from the report that you wish to include. Pre-planned Q&A to cover issues most relevant to you.
£4,995+VAT